Local business leaders speak at major new Bristol marketing conference

Released 24 August 2007: Frazer Howard, Creative Director, EHS Brann and Darren Fell, Founder of Pure are the latest experts to join an outstanding line-up of local digital marketing practitioners speaking at an important new conference in Bristol on 5 September.

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"Digital marketing: today's profit, tomorrow's potential" is the title of the first ever conference organised by the West Councils of the respected Institute of Direct Marketing (IDM) and Direct Marketing Association (DMA).

This inaugural conference offers a concise, intimate and convivial forum to understand the practice and trends of successful digital communication and is dedicated to the specific needs and contributions of marketers in the West. The conference will feature plenary sessions from senior marketers such as Mark Bainbridge, Marketing & Communications Network Director for the British Army and Matthew Stammers M IDM, Marketing & PR Director, CORGI. There will also be a series of in-depth workshops on topics that include emetrics, digital creativity and online business to business marketing.

Scott Logie M IDM, Managing Director, Occam DM Ltd and Chair of the IDM and DMA West Councils comments:

"The West has always been a vibrant creative centre for the direct marketing industry and this event highlights how the advent of digital has only inspired greater creativity across all disciplines. I am really excited to be involved in what will be an excellent and stimulating event."

This challenging one-day event brings together client, supplier and agency practitioners to explore profitable digital communications with customers. For more information and full programme details, please visit www.theidm.com/digitalinthewest. Bookings can be made online or by telephone on 020 8614 0277. Fees start from as little as £99 + VAT for the full day.

Note to editors

For more information contact Juliet Hilditch on 020 8614 0229 or email juliethilditch@theidm.com.

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