The IDM says 'Thank you' to its supporters

Many individuals and organisations contribute to the IDM's work. On behalf of the practitioners, educators and students who have benefited from their support, we say thank you.
Above: A very special 25th anniversary Honorary Life Fellowship was presented to the Vice Chairman of Ogilvy & Mather UK, Rory Sutherland Hon F IDM
Presidents | Chairpersons | |||
| 2010- Terry Hunt Hon F IDM 2001-2006 Bill Cockburn CBE, TD 1994-2000 Sir Ron Dearing CBE | 2003-date Simon Hall Hon F IDM 2000-2003 David Payne F IDM 1997-1999 George Smith Hon F IDM (dec.) 1995-1997 Dave Simmons Hon F IDM 1990-1995 Graeme McCorkell Hon F IDM 1987-1990 John Watson Hon F IDM | |||
Lifetime Achievement Award
- John Watson Hon F IDM, 2006
- Barrie Spelling Hon F IDM, posthumously, 2009 (dec.)
- George Smith Hon F IDM, 2010 (dec.)
- Professor Derek Holder F IDM, posthumously, 2012 (dec.)
Honorary Fellowship
Our highest honour is awarded to those who have rendered exceptional service to the profession. Victor Ross was elected the IDM's inaugural Honorary Fellow in 1994.
| Chris Albert (dec.) Nick Backhouse Martin Baier Chris Barraclough Arthur Bell CBE Drayton Bird Christian Brann Ken Burnett Tony Coad David Coupe Dr Dave Chaffey Huw Davis Rinalda Demetriou Judith Donovan CBE David Edwards Robin Fairlie Mark Fiddes John Frazer-Robinson Judi Gehlcken John Goodwin Simon Hall Bryan Halsey Steve Harrison Mike Havard Nick Hutton Trevor Hilliard (dec.) John Hughes | Clive Humby Terry Hunt Professor Angus Jenkinson David Jones Robert Leidermann (dec.) Andrew Lock Paul McCarthy Graeme McCorkell Danny Meadows-Klue Marc Michaels David Miles Sir Keith Mills Richard Montesi Peter Mouncey Marc Nohr Adam Novak (dec.) Caroline Owen Jones David Payne Stewart Pearson Amanda Phillips Shane Redding Joanna Reynolds Simon Roncoroni Victor Ross Adrian Rowe Ivor Samuels Robert Scott (dec.) | Eddie Shotton David Simmons Peter Simpson George Smith (dec.) Rosemary Smith Sir Martin Sorrell Barrie Spelling (dec.) Bob Stone (dec.) Professor Merlin Stone Rory Sutherland Nigel Swabey Reimer Thedens Brian Thomas Mike Tildesley Nigel Walmsley Chris Warren John Watson Simon Waugh Professor Richard Webber Heather Westgate Malcolm Whitmarsh Peter Wood Neil Woodcock Elly Woolston Lester Wunderman Michael York-Palmer (dec.) |
Educators of the Year
The IDM Educator of the Year award is made to those who have contributed significantly to the Institute's education programme. Each has given freely of their time to write, lecture or mentor marketing students.
![]() 2012 David Edwards Hon F IDM | ![]() 2011 Beverly Barker | ![]() 2010 David Hughes (dec.) | ![]() 2008 Nick Hutton |
![]() 2007 David Cheek | ![]() 2006 Rod Humphreys | 2005 Matt Housden | ![]() 2005 Lesley Tadgell-Foster |
![]() 2003 Huw Davis | ![]() 2002 Ian Ramsden | ![]() 2001 Sarah Denner-Brown | ![]() 2000 John Watson |
![]() 1999 Brian Thomas | ![]() 1998 Bryan Halsey | ![]() 1997 Drayton Bird | ![]() 1996 Simon Roncoroni |
Fellowship
IDM Fellowship is an international community of distinguished direct and digital marketers who are long-standing members and supporters of the IDM's mission. Fellowship is solely by invitation of the IDM Professional Standards Committee. Members are invited to become fellows based on their experience and contribution to the profession.
Distinguished by the letters F IDM, Fellows represent leading practitioners in the field of direct and digital marketing. They have typically achieved or shown the potential to achieve in the following ways:
- making a practical contribution to the profession of direct and digital marketing
- challenging current thinking, showing bravery or innovation in their actions, or pioneering positive change
- participating in communities and networks, and showing a generosity in sharing ideas and resources
- raising awareness or increasing participation in issues related to the IDM’s mission
- reaching a high level of accomplishment or expertise and demonstrating leadership in their field
- holding a position of influence in their sphere or having the capacity to engage and inspire others
- using their expertise and enthusiasm to participate in IDM projects or wider educational work
- being recognised or commended in industry awards, voluntary schemes or national honours aligned to the IDM's mission.
In addition, Fellows must satisfy these criteria:
- Not less than five years’ membership as a full Member of the Institute of Direct Marketing AND
- Not less than 10 years’ experience of marketing, defined as "first-hand practitioner responsibility for, or control of, direct marketing or digital marketing planning and execution, resources management and budgetary control".
Recognition is also given to members who have attained IDM Diploma or Master qualifications.
What is expected of an IDM Fellow?
Whilst there are no specific obligations upon Fellows, it has been the practice of the IDM to call upon the Fellows as a group for advice and opinions on some of the key issues and challenges that the profession and Institute face. Invitations are also extended to draw upon their coaching and lecturing skills and to deploy their wide-ranging resources to secure potential sponsors or guest speakers.
Honorary Life Fellowship (Hon F IDM)
This lifetime honour is awarded to those who have rendered exceptional service to the profession. Victor Ross was elected the IDM's inaugural Honorary Fellow in 1994.
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