The 2009 IDM Business-to-Business Marketing Conference, Tuesday 31 March 2009

Since its conception in 2004 the IDM B2B Marketing Conference has grown tremendously in reputation and impact and is recognised as the must attend annual event for B2B Marketers. We are now in the planning stage for the 6th Annual Conference to be held on Tuesday 31 March 2009.

We invite submissions of qualitative, experience-based and quantitative papers, case studies and reports of work in progress on both the theory and practice of all aspects of B2B Marketing. Submissions are welcome from practitioners, academics, vendors, authors and others which may be appropriate for presentation at the conference or for inclusion as further reading or case studies in the delegate materials.

Alternatively, you may wish to suggest topics, areas, discussion themes or debate motions for consideration for subject matter to form part of the 2009 programme.

Please contact Joanna King with details of your submission or suggestions.

Information for sponsors

The aim of the conference is to bring together all involved in B2B marketing, planning, strategy, analysis, research - both buyer and supplier side to mix with colleagues and peers to swap news, views and experiences and to exchange learnings and solutions.

The 2009 conference will include a mix of keynote and plenary presentations, panel discussions and debates, specifically real life examples and case studies detailing results, stats, numbers, learnings and the future.

Please contact Lisa Turner to discuss sponsorship opportunities.

2008 Conference Testimonials

“Fantastic day. Engaging, informative and was surprised how quickly time flew..”

“The conference was extremely comprehensive, with a massive amount of knowledge on offer”

“One of the best run conferences I have been to - running to time, friendly ever-present staff and great location”

“The level of talent, both creative, strategic and technical on display at today’s conference should put paid to the idea that B2B is B2Cs rather unappealing little brother.”

“A day right at the forefront of new B2B marketing ideas and technology.”