For marketers who walk the walk

Richard joined Gyro in 1995, having previously worked in advertising at Haymarket Publishing. After running a variety of Gyro’s international businesses over the past eight years, Richard understands how to maximise client delivery through the right shape of agency model. His passion is working closely with Gyro’s clients and helping them to deliver great strategic and creative work that drives and delivers genuine returns. Richard’s client expertise spans Europe, the Middle East, North America and Asia Pacific, and he has worked with businesses across the B2B and B2C marketplaces including T-Mobile, Orange, Virgin Atlantic, Oracle, Sun, HP, Cap Gemini, Nokia, Avaya, NXP, AMEX and Hugo Boss. His second book, ’Viral Marketing in a Week’, was published in 2001. He also acts as a marketing industry adviser through his position as a Director at the Marketing Communication Consultants Association (MCCA) and as a member of the IDM’s B2B Marketing Council.

Richard's blogs

• No such thing as business decisions, 11 Apr 2011