You will learn how to manage the people, information, technology and services needed to ensure the effective implementation of your organisation's digital marketing plans. You will also learn how to closely align digital marketing strategy with business objectives and how to achieve the optimum return on your organisation's investment in digital marketing activities. The IDM Diploma in Digital Marketing will give you a comprehensive understanding and a structured framework from which to plan, evaluate, implement and measure your future digital marketing programmes. Complimentary online IDM Membership All students will be enrolled as complimentary members of the IDM and therefore the study hours gained throughout the IDM Diploma in Digital Marketing programme will qualify for the IDM CPD programme. CPD registration is free of charge for IDM members. |