In-Company Training

Our aim is always to deliver unique and cost effective learning solutions designed to address your specific needs and that can be built into real-life business plans and day-to-day work.

The shared learning experience builds greater confidence amongst employees and leads to rapid and collaborative problem solving.

The IDM learning philosophy

IDM training is designed to help participants apply the most up-to-date, effective marketing techniques to their own real-world campaigns. Following a detailed training needs analysis, all IDM in-company courses are tailored to the precise needs of your organisation, which means that the processes, methods, vocabulary and case studies used will be yours so that lessons can be applied as easily as they are learned. The training is fully interactive, including team-building group assignments and supplemented by research papers, journals, case histories to truly embed new-found knowledge and skills. Practical advice from experienced trainers

Our experienced trainers (should link out to the IDM trainer pages) are all leading practitioners in their respective fields, with proven track records of successful best practice. Selected for their technical know-how, practical skill, hard-won experience and training flair, they bring to life vital marketing disciplines, using a wealth of best practice examples, current case studies and group exercises. As real-world practitioners, no one is better placed to help each participant apply their new skills to their own marketing programmes.

Delivering marketing capability, depth and expertise

The IDM in-house training portfolio ranges from one day introductory level workshops through to complete, fully bespoke learning and development programmes. Depending on your objectives, we’ll recommend the most appropriate blend of learning methods, from face to face training delivery through to online courses and virtual learning events.

If appropriate, we can also provide coaching and mentoring to deliver core capability improvements and to facilitate business change and development programmes.

The IDM has created more than 800 in-house training programmes and has nearly 25 years experience in delivering bespoke and highly practical learning and development programmes. When you choose IDM in-company training you’re in great company – IDM clients.

Find out how the IDM can help you with your training requirements.

Contact us

"Upbeat training style was backed up with insightful anecdotes, energising case studies, thorough industry knowledge and relevant course materials - the sum of which armed my team with the necessary information for writing for digital media. I thoroughly recommend the course to writers and marketers."

Russell Coburn
Head of Online Content and Copywriting
Sony Computer Entertainment Europe

 
Expert marketing training
 
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