The 10th Annual IDM Symposium May 2005
The IDM Symposium gave three days brimming with best practice and expert insights to empower your brand. It was one of the largest and most influential marketing conferences in Europe.
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| The IDM Symposium is unlike other run-of-the-mill marketing conferences. It has a hard-won reputation for revealing the techniques, innovations and inside information you simply cannot find in books or magazines. The presentations are carefully selected to give the inside track on today’s very best — and tomorrow's emerging — direct, data and digital marketing practice. The program came to life through some of the most engaging brands and case examples, along with unrivalled opportunities to network with senior peers in the convivial atmosphere of this unique occasion. |
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 | Digital Day provided up-to-the-minute insights from some of the online world's leading brands — from 'state-of-the-art' pure-plays to more traditional brands reaping the benefits of integrating digital with offline. | |  | Data Day revealed the new data strategies and emerging applications that are boosting customer acquisition, retention and lifetime values. | |  | Direct Day explored direct marketing's vital role in the success of today's leading brands — how it expertly and uniquely mobilises data and digital to improve customer profitability and enhance brand performance. | |
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Contribute to the IDM Symposium
We welcome the involvement of IDM members at all our events. If you would like to contribute — as a sponsor, a speaker, with ideas for themes and topics, or simply as a delegate — email caroline.robertson@theidm.com.
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