IDM Data Council: Valuing your Database

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How do you value your database? The IDM Data Council invite you to join the IDM for a half-day seminar to gain valuable insights into database valuation.


Do you know exactly how much your database is worth to your organisation? Do you know the most tax-effective way to structure your database so that your business can save money and improve its balance sheet? What you will discover at this highly focused, executive seminar will enable you to extract more business value, more asset value and greater revenue opportunity from your database.

This is one event that no forward-thinking executive can afford to miss. You’ll hear first-hand from the most authoritative sources in the UK about the innovations in database valuation – and the positive impact it can have on your business profitability and balance sheet for years to come.

The IDM Data Council
The Data Council is made up of expert practitioners from some of the UK’s leading data companies. The purpose of the Council is to better understand current and anticipated data development and training needs, and to ensure the IDM’s portfolio matches those needs.

Papers to download

White paper - Database Valuation: Putting a Price on Your Prime Asset
Download as PDF

A case study in the valuation of a database prepared by Valuation Consulting
Download as PDF

Sponsors

The IDM would like to thank our sponsors for this event: Broadsystem and BlueSheep.

Who should attend

This seminar is for senior executives involved in finance or data and databases.

Renaissance Chancery Court hotel Venue

The seminar will take place at the five-star Renaissance Chancery Court hotel in High Holborn, London. The hotel is located within easy reach of the city and financial district.

Outline programme

10:00

Opening address
Iain Lovatt, Chair, IDM Data Council

 

10:15

The company database – what’s it worth?
David Evans, Database Director, Informa UK Limited

Session overview

This session explains precisely why business databases are so critical to your marketing success. David will take you right into the minds of your database so you can picture. He will demonstrate why databases are important, what Informa use them for and how the whole business is dependant on them to deliver the budgets demanded by the shareholders.

 

10.45

Valuation of Customer Intangibles including Databases for Commercial and Tax Purposes
Kelvin King, Managing Director, Valuation Consultancy.

Session overview

Valuation of intellectual property and other intangible assets is regarded, even by the parochial standards of some European intellectual property lawyers, as a highly specialist field, dominated by a relatively small number of well known and experienced practitioners. Pre-eminent amongst them is Kelvin King. Kelvin will show how he would value an asset such as the database used by Informa, and all other predominately direct marketing led businesses, to drive the business forward. He will explain, in clear and concise language, why companies are undervaluing their most important asset and the consequences of such actions on the balance sheet and business performance.

 

11.30

Intellectual property rights – making the customer database the new tax efficient asset
Larry Cohen and Guy Madewell, McDermott Will & Emery UK LLP

Session overview

Since IP increasingly lies at the heart of the commercial profitability of a business it follows that the tax treatment of IP rights (and the returns attributable to these rights) will often have a significant effect on the bottom-line earnings of the business. The tax treatment of IP rights is dependent on the territory in which the rights are owned. Since there is great variability in the tax treatment of IP rights between territories, the territory in which the rights are owned will affect the earnings of the business. Larry and Guy will walk attendees through the potential to derive substantial tax allowances through the correct structuring of new IP on existing databases.

 

12.30

Buffet lunch
The seminar concludes with a buffet lunch giving the opportunity to network with our speakers and your fellow delegates.

Speakers

Iain Lovatt, Chair, IDM Data Council
Iain is one of the founding partners behind Blue Sheep Limited one of the UK’s foremost business information specialists. He has forced the pace on databases and is responsible for the refocus of the database services market onto the value of what we do in the data departments rather than ‘what we do’.

David Evans, Database Director, Informa UK Limited
David is responsible for Informa’s rapidly growing global customer base, its supplies operations and its customer care functions. David is also charged with responsibility for the management of 800,000 business customers. David joined Informa in July 2000 where he implemented creative ways of managing and cleaning the customer database through direct response and media marketing as well as telephone marketing techniques.

Kelvin King, Managing Director, Valuation Consultancy.
Kelvin joined the Government in 1970. His early career was spent with the Government's Share Valuation Division (SVD); which is responsible for all of the private company, business, intellectual property, and intangible asset valuation requirements of Government: the Capital Taxes Office (CTO) and Policy and Management Divisions. In both SVD and the CTO, Kelvin held senior positions in the HQ units, dealing with the most complex cases. Kelvin is frequently asked to lecture for professional bodies and training organisations about commercial and tax valuation. As well as founding the Society of Share and Business Valuers in the UK he is a contributor to many journals, television and radio. He is a contributor to books including Business Valuation Digest, Intellectual Property Rights and Their Valuation, Due Diligence Law and Practice and The Trademark Handbook. His new book Valuation and Exploitation of Intellectual Property and Intangible Assets was published by EMIS Professional Publishing in May 2003.

Larry Cohen and Guy Madewell, McDermott Will & Emery UK LLP
Larry Cohen is a partner in the law firm of McDermott Will & Emery UK LLP, based in its London office where he heads the London Intellectual Property, Media & Technology Department. His practice covers a wide range of contentious intellectual property (IP) advice for a broad range of corporate and commercial businesses. His practice includes patents, trade marks (registered and unregistered), copyright and designs, confidential information, regulatory rights and allied rights. He also has experience in life sciences and biotechnology. Larry is named as a leader in IP law in recent editions of Chambers, Legal 500 and Legal Experts. He also takes an active role in the Chartered Institute of Patent Agents, Institute of Trade Mark Agents, INTA and the IBA. Larry is also a member of PRISM, which is a High Level Expert roup advising the EU Commission on the frontiers of IP law in the EU.

Guy Madewell is a Director of Taxes in the law firm of McDermott Will & Emery UK LLP, based in its London office. He is a member of the Tax Department, where his accountancy practice ensures we can provide a cohesive multi-disciplinary approach to our clients' affairs. Guy has extensive experience in the pharmaceutical, food, banking and financial services industries, and of international tax and treasury operations in particular. He has personally developed a number of solutions for clients in the sphere of global cash management and related activities, and in optimizing the management and holding of intellectual property. Guy has been involved in many major M&A and corporate restructuring transactions including the merger of SmithKline and Beecham.

IDM Membership and CPD Scheme

IDM members receive a substantial discount on this course. To find out more about becoming a member of the IDM click here.

You can claim 3 CPD hours for attending this course. To find out how to enrol on the IDM CPD scheme click here.

details

There are currently no additional dates for this programme. However, if you would like to register your interest for future dates, (or to enquire about in-company delivery options) please email us.

For details of alternative courses that you may be interested in email us.

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