Recognition, knowledge and networking: Enjoy the significant benefits of IDM membership

IDM members have privileged access to a wealth of expert resources, knowledge, support and connections. They are part of a network of over 4,000 marketing professionals from the client, agency and services side of the business. Sound like something you should be a
part of?

Benefit highlights

Once your application is accepted, you’ll receive official notification of your honorific. This will prove to employers, clients and colleagues that you’re serious about succeeding in marketing and striving to achieve best practice.

IDM honorific: Members with suitable experience and qualifications are entitled to use the M IDM honorific after their name on business cards and in correspondence. Those with less experience may join as Associate Members and use the A IDM honorific.

Membership card and certificate: You'll receive a membership card and a certificate to display. Being recognised as an IDM member will help you stand out from the crowd and put you in a position of lasting advantage.

The IDM hosts a regular programme of networking and learning evenings as well as its prestigious Annual Lecture. Our speakers include many of the most respected names in marketing. Recently, these have included Sir Martin Sorrell Hon F IDM, Chief Executive Officer of WPP; the inimitable Boris Johnson MP, Dragons’ Den star Doug Richards and Oscar winner Lord David Puttnam CBE.

New! Free networking events: From January to August 2010 the IDM is offering a programme of free* evening events for all IDM members. The speaker line-up is currently being finalised but will feature some of the biggest names in marketing!

Members receive priority notification, preferential rates for all events, as well as access to the presentations archive, so you can review presentations from events you were unable to attend in person.
*Offer excludes the Annual Evening Lecture and is subject to availability.

Member community newsletters: Our online newsletter delivers regular in-depth updates on best practice with case histories brought to life by members telling their own, detailed success stories.

Online Directory of Members: Access to the IDM's knowledge network is free and exclusive to members. You can choose the level of detail you post for your own Directory entry, such as your skills and specialisation. You can then invite other members to contact you online to exchange knowledge and create useful associations.

It pays to be well connected, and IDM membership connects you to one of Europe's most extensive networks of marketing practitioners.

As an IDM member, you'll have privileged access to substantial marketing resources, support and services. These will serve to inform and bolster any marketing strategy, campaign or assignment you are writing.

New! Priority access at the outstanding Infobank in central London: IDM members have priority access to the outstanding Infobank resource in central London where you can track and compare competitors’ direct mail spend against other media including TV, radio, cinema, outdoor, press and online. Visitors can also review the latest creative, profile and identify target audiences by geo-demographics, brands, attitudes and lifestyles, and research target markets using independent data and analysis. Sample what is on offer now at Infobank »

The Journal of Direct, Data and Digital Marketing Practice: Make no mistake, the IDM's quarterly practitioner journal is is no trade magazine. Members tell us it is one of the most important and valuable benefits of membership.

The journal is a highly focused, intelligent report on what’s important, intriguing and significantly useful to direct, data and digital marketers. Our research team scans the globe for the articles, reports and news they believe members should be aware of. The critical elements are condensed into highly accessible quickly absorbed abstracts with references to enable further reading. The journal builds into a valuable library of marketing intelligence, in both hard copy and online, so you can refer to it time and time again. Alone, this member benefit is worth £105 per year. You’ll receive four issues by post and have full online access to the complete back list of issues and papers. View the current issue »

Weekly news digest: IDM Members have exclusive access to news items reviewed by the IDM team. These features, numbering 50+ a month build into a valuable archive - saving you time as we've already sifted through everything that is published elsewhere. Read the archive of headlines »

Content rich website: with the mass of information available on the internet, it can take forever to locate exactly what you need and trust. Your membership ID will allow you to drill directly into our bank of marketing articles, research reports, white papers and case studies from around the world.

Online access to the IDM Marketing Guide: this indispensable marketing reference guide covers every aspect of direct, data and digital marketing. During your IDM membership, you'll enjoy access to over 230 practical checklists, 250 great tips and 80 successful case studies to learn and borrow ideas from - plus a jargon-busting glossary of marketing terms. Download your free chapter »

Online Jobs Board: search for opportunities and advertise vacancies for free. With some 4,000 members representing more than 1,800 marketing organisations, the IDM online jobs board is a great place to see and be seen. As an IDM member, you'll gain privileged access both to advertise and browse the opportunities as they are posted. Marketing employers know the IDM jobs board connects them to serious and committed marketers. Corporate members may advertise any number of job opportunities.

Marketing skills: As an IDM member, you'll qualify for generous discounts on all IDM training courses; and our internationally recognised qualifications will extend and consolidate these skills helping to advance your career.

CPD awards: Members can register on the IDM Continuing Professional Development (CPD) Award Scheme free-of-charge. You can accumulate your ongoing practice and development hours throughout the year to attain the prestigious award.