Direct marketing qualifications
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Today's most successful marketers are no longer just managers. They are multi-skilled practitioners, controlling and executing a huge variety of in-house and outsourced operations. |
The Certificate and Diploma in Direct and Interactive Marketing reflects the full extent of these responsibilities.
The IDM Certificate in Direct and Interactive Marketing (Cert IDM)
The Certificate is aimed at junior marketers and recent entrants to the profession who need to get a fast-track understanding of the principles of the discipline and practical applications of direct marketing... more »
The IDM Diploma in Direct and Interactive Marketing (Dip IDM)
The Diploma is aimed at more senior marketers who want to gain a strategic understanding of how direct and interactive marketing can be combined with more traditional marketing disciplines to build brands and grow businesses... more »
Both qualifications give a comprehensive grounding in the important concepts, techniques and practices – and each syllabus is underpinned by the academic rigour and practitioner expertise that will help make your marketing measurable, accountable and more effective.
Fast-track your skills
Whether you're a recent entrant to the industry looking for promotion, or a senior business professional needing to strengthen your marketing skills, you could learn more from an IDM qualification than two years at work will teach you. All you need do now is make your choice of study level: Certificate or Diploma.
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