CACI
Established in 1975, CACI is the UK's leading consumer and market analysis company. Offering an unrivalled range of solutions and information systems, CACI helps many of the country's leading companies across all business sectors to market their products and services to the right people, at the right time, in the right way.
| CACI House Kensington Village Avonmore Road London W14 8TS |
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| IDM status: | Corporate member | ||||
| Established: | 1975 | ||||
| Services: | Address management, Computer/database bureau, Contact centre, CRM, Data analysis, Data hosting, Data processing, Database management, Database software and equipment, Demographic targeting, Direct marketing, E-commerce, E-commerce software/hardware, E-mail marketing, Geographic information systems, Lifestyle databases, List broking, List management, List owner, Telemarketing. | ||||
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Customers are becoming more discerning and discriminating. To meet their needs, it is crucial to reach them with the right messages at the right time, using the right channel. But that task has never been more difficult than it is today. It requires customer understanding and effective customer management.
Yet many organisations are struggling to implement effective customer solutions that create real value. Poor quality data, inefficient processes and technology and limited understanding of customers and prospects can all contribute to poor customer engagement.
CACI’s Customer Solutions has the knowledge and experience to help you build the long-term profitable relationships with customers that are key to business success.
We can:
- Develop successful customer strategies
- Deliver first class customer insight
- Design an end-to-end customer lifecycle model
- Centralise decision capabilities, where all in and outbound marketing is unified
- Increase retention rates by implementing real-time marketing strategies
- Create and optimise target-based marketing plans
- Re-engineer marketing processes
- Implement best practice in campaign management
- Optimise sales opportunity by channel
- Advise on the selection of appropriate marketing technology
- Design, implement and operate marketing systems
- Provide data processing and management expertise
- Supply data on over 40 million UK consumers
CACI's Customer Solutions already work with many of Europe’s leading brands. They choose us because of the unrivalled quality and experience of our team, our focus on results and our values of openness, honesty and pragmatism.
