Catalink.com
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Catalink.com, the flagship brand of Lifestyle Media Group Ltd is a customer acquisition specialist whose extensive online consumer lead generation facilities include Catalogue, Brochure, Enewsletter Sign Ups and other brand literature request generation; email broadcasting; tailored campaigns and other activities designed to engage with the consumer. Best practice quality control ensures the in-depth demographic selections made from its 1.8 million opt-in adult-only database are always delivered on target and on time.
| Gresham Court Station Approach Wendens Ambo Essex CB11 4LB |
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| IDM status: | Corporate Member | ||||||
| Established: | 1999 | ||||||
| Services: | CRM, Demographic targeting, Direct marketing, Email marketing, Internet services, Lifestyle databases, List owner, Media buying, Telemarketing, Customer acquisition and Lead generation | ||||||
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Set up in 1999, through its’ network of portals at www.catalink.com and www.travelbrochures.co.uk, www.uktourism.co.uk and www.cruiseholidaybrochures.co.uk Lifestyle Media Group’s 1000-strong client base comprises catalogue companies, travel and tourism operators and increasing numbers of clients seeking to increase their online databases with digital offerings such as enewsletter signups and digital promotions - anyone, in fact seeking to engage with relevant consumers for their branded promotions. LMG provides customer acquisition programmes designed to meet any direct marketing requirement.
Our consumer database of over 1.8 million UK optin households or members grows by 30,000 per month many of whom are recruited through our unique arrangements with leading media organisations such as, The Telegraph, Independent, Daybreak/ITV, Bauer Publishing, Teletext, OK and many others, who carry white-label versions of LMG lead generation request services.
By presenting consumers visiting our websites with a varied, interesting and continually updated selection of catalogues, brochures and digital opportunities, LMG ensures there is a reason for most visitors to register and frequently reuse the websites. LMG websites such as catalink.com continuously reach the main household shopper or individuals interested in shopping from home or booking online.
Due to the passive nature of the recording of consumers’ interests LMG’s demographic targetting ranks among the most relevant data in the industry today.
The LMG model is based on transparent accountability and its pay-per-results-only financial model ensures clients receive unprecidented ROI and flexible control of their budget no matter what the spend.
| Further credentials: | Daybreak - www.catalink.com/wl/itv/ The Daily Telegraph - www.catalink.com/wl/telegraph/ The Independent - www.catalink.com/wl/independent/trav/ |
