Brilliant in Manchester (IDM North): The Power of Tone of Voice

Simon Sinclair, Head of Chaos, Pravda

On 14 March 2006 four of the most outstanding, most envied, creative talents revealed what makes creative work great. Simon Sinclair tackled the challenging subject of achieving the right tone of voice for the target audience, richly illustrating his advice with case studies from above and below the line.

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20 Mar 2006 Adobe Acrobat

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