IDM Members' Convention 2006: Legal Landscape: a Level Playing Field for UK Marketers? — Stephen Groom M IDM
In a 3 part presentation Stephen shared the findings of a new survey of European enforcement of marketing law. Briefs on the EU’s Unfair Commercial Practices Directive (due 2007), before highlighting key strategic issues and the impact on self-regulation and marketing practice.
Finally, Privacy laws … Why is it still worth complying when your competitors seem to be getting away with murder?