Inaugural IDM/DMA West Digital Conference: The Digital Future - What it could mean? Jonathan Mitchener, BT
The future landscape for business is going to be a very different one. There are a number of potential changes, so-called disruptive technologies, which coupled with a changing world may impact significantly on the way companies do business, including marketing. This presentation will give an insight into some of these potential disruptions and offer you the chance to reflect on how such developments might affect your world. One area to be covered, is the future of electronic gadgets which will revolutionise the potential for people (consumers and business) to access online digital services in a future converged technology world. In summary, a glimpse of the future today!
