Measuring Customer Profitability in Retail Financial Services — Simon Doherty, Teradata

Alongside other insights, this presentation offers definitions of current customer value, net present value and lifetime value in a financial services context, and identifies factors that can affect the accurate calculation of these. It also proposes a solution for determining customer profitability.

resource options
Published Format Save Open
10 Oct 2001 Adobe Acrobat


Join now

NOTE: To view Portable Document Format files (denoted .pdf), you will require Adobe Acrobat Reader. If you do not have this application installed on your PC, click here to obtain a free Acrobat Reader download.



Log in

Log in
Forgotten password?
By selecting the 'Remember me' option you will be giving the IDM consent to place a permanent cookie on your device