Profitable Data Strategies (WHSmith)

Here is the presentation made by Richard Howe, Clubcard & New Media Controller at WHSmithat at our recent members event. He discussed how best to use your database of customers and potential customers after a successful direct marketing campaign.

Due to the size of this presentation right click on the 'open this file now' icon below and 'save target as' to download this presentation.

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06 Oct 2004 Adobe Acrobat

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