5.10 Mobile marketing A mainstream medium for every brand
What mobile marketing covers; Mobile marketing is mainstream; Examples of brands using mobile marketing; What mobile marketing can achieve; Mobile data technologies demystified; Developing your mobile marketing campaign; Golden rules of mobile marketing; Mobile marketing legislation; Closing thoughts about mobile marketing. (IDM Marketing Guide 32 pages)
NOTE: To view Portable Document Format files (denoted .pdf), you will require Adobe Acrobat Reader.
If you do not have this application installed on your PC, click here to obtain a free Acrobat Reader download.