Online ads hit £2.8bn - overtakingTV by 2009?

Online advertising spend in the UK hit £2.8 billion in 2007, an increase of 38 per cent over 2006. By comparison, direct mail spend was £2.16 billion. Online advertising is now the third biggest medium in the UK, after television on £4 billion and press display advertising on £3.7 billion. (Log in required)

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Published	Format
10 Apr 2008	web page
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