IDM - Digital Marketing Qualifications, Courses & Membership

Learning accredited by our Institute of Data & Marketing (the IDM)

The IDM is the accrediting Institute of the Data & Marketing Association (DMA). We have 30 years' experience in delivering world-class excellence in data-driven marketing learning and training.

All DMA courses and qualifications are accredited by the Institute of Data and Marketing (IDM) and underpinned by the DMA code so you can be assured the learning you receive is in line with responsible, customer-first best practice.

Whether you are starting out your career, or leading a team of marketers, the DMA has learning content to support your professional development. We are on a mission to support marketers in continuous professional development and provide high-quality learning at affordable rates.

In 2015 the IDM and DMA merged to forge the largest UK & EU trade association with the complete training, lobbying, & networking offering for members.

Chris Combemale,
CEO, DMA UK & Chair

DMA Professional Membership

Access the DMA Learning Hub: our online learning platform with over 250 bite-sized modules courses, and 12 accredited IDM qualifications valued at over £6k. This guided learning platform is available 24/7 to your marketing team. Starting at £295 excl. VAT per user/year.