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Introducing: IDM Home Learning


IDM Home Learning provides multiple online study options that will keep your skillsets fresh, your marketing mind sharp – and all from the comfort of your desktop.

You have options to link up live online with tutors, colleagues and classmates for a connected learning experience, a great way to chat, share and grow friendships during this time of physical separation.

Or take advantage of self-study options, allowing you to set your own schedule to fit in with your own busy work-life commitments.

IDM Home Learning for individuals: how does it work?

Virtual Classroom

This is digital face-to-face learning: you get the whole classroom experience, online, served via Zoom – perfect for individual learners and teams.

Choose from a portfolio of over 50 Short Courses, or earn a Professional Qualification.

Read more here.


The DMA Hub is an always-on, always open portal throughout your study experience.

Login to find course materials, lessons, videos, best practice guides and DMA Awards-winning case studies – plus all of your course assessment content.

Choose from our portfolio of online marketing qualifications.

Read more here.

IDM Home Learning for orgainsations: how does it work?

Exclusively for teams and organisations we have our Corporate Online Learning offering that provides:

Modular Learning

  • Over 100 bite-sized learning modules, providing just in time learning
  • Building blocks of learning content to curate pathways to suit individual or teams’ specific needs

Professional Qualifications

  • Access to the entire library of IDM Awards and Professional Certificates, endorsing your organisations skill, knowledge and capabilities

Resource Centre

  • A library that combines the DMA’s research insight and practical learning materials, alongside the IDM’s research and supporting course materials

This is all accessible via the DMA Hub - our always-on, always open portal that will allow you to track the engagement, progress and achievements of your team and marketing function overall.

For more information on advancing your career through interactive, practical, and engaging online education, head to our regularly updated IDM Learning Blog, or contact us to discuss your needs at

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