Introducing: IDM Online Learning | Blogs | IDM

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Introducing: Online Learning Hub


A new digital, multimedia learning experience. Tailored to you, your team and your business, this is online learning made interactive, practical and engaging.

The DMA Hub is a new digital, multimedia learning experience for aspiring and established marketers.

We bring the best of face-to-face learning straight to your desktop: an always-open learning approach that allows you to pick up and put down your studies to suit your busy work and personal life.

And as our recent research shows, online learning is a vital resource for busy marketers.

The IDM’s online learning approach is underpinned by a new learning philosophy.

Throughout we:

  • Follow educational good practice
  • Promote responsible marketing
  • Demonstrate learning outcomes through practical applications
  • Inspire with award-winning examples from the DMA Awards library of winners
  • Always evolve to meet industry developments and advances

All IDM course content is researched, written and distilled by our hand-picked roster of tutors and practitioners.

And having recently become part of the Data & Marketing Association (DMA), we are able to infuse the learning curriculum we offer with real-life, real-time best practice insight drawn from the DMA’s community of data and marketing leaders.

Review our full library of online self-study professional qualifications.

The DMA Hub offers a perfect way for your team to deepen skillsets, acquire new knowledge and build a stronger CV, devising your own personalised study schedule to fit in with your work-life commitments.

To discover more about our DMA Hub opportunities, please contact

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