IDM Content Marketing:
Courses & Qualifications 

Become a specialist in content marketing and gain the knowledge and expertise to be able to develop and manage content marketing campaigns, and understand how to improve results, ROI and increase customer interactions.

Develop your marketing skills to build a content marketing approach in your marketing plan. Learn how to develop content strategy to help you engage with your customers, improve results and increase ROI.

This course will provide a comprehensive understanding of the components that make up a content strategy and the importance of creating a framework

This workshop provides training aimed at those tasked with writing digital content for their brand or organisation, whether it be for their website, blog, mobile, email, social media or any other digital platform.

Influence is power…..but how to understand the power of Influence! How to implement an effective Influencer Marketing Strategy Why are Influencers so important for brands today and how to implement an effective Influencer strategy