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DMA Telemarketing Guide

Published
Picking up the phone and having a conversation can be the most powerful way to convert a consumer into a customer. Of course, using such a personal medium the need to get it right could not be more important.

The IDM offers a range of qualifications and short courses to help you do more. Devised and delivered by real-life marketers, choose a short course for an instant boost or an in-depth qualification to prove you’re the industry standard.
To view our portfolio click here.

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 25 years we’ve trained 70,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

The information was pitched at the right level for someone with limited stats knowledge so that I could understand the theory as well as the application

Martin Radford,
Data Services Manager, CDS Global

Train Your Teams

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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