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Kerry Davidson

Kerry Davidson | Marketing Consultant , The IDM

Senior Direct Marketing practitioner, specialising in subscriber and member retention, customer loyalty and cross-selling. Over 25 years of experience at Guardian News & Media, The Folio Society, De Agostini, International Masters Publishers, Book Club Associates. Freelance clients include Dennis Publishing and the IDM.

Read Kerry Davidson's other marketing blogs

This course should be compulsory for anyone involved with digital marketing - brilliant stuff

Sue Harris,
Director, Knowledgebase

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