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Richard Robinson

Richard Robinson | VP, CA Commercial, Cambridge Analytica

Richard has spent almost 20 years assisting companies in the building of brands and the development and implementation of innovative go-to-market strategies. He has led many strategic business and marketing initiatives across various business and technology areas. As Managing Director, Richard is responsible for the Europe, Middle East and Africa region for the Turn Digital Advertising Hub. A large part of Richard’s role at Turn is encouraging marketers to recognise how to turn big data into big action, and building awareness of programmatic across Europe by educating marketers about how to get the most out of their campaigns.
Prior to Turn, Richard held various leadership roles at Google, most recently as Director of Brand Development, where he helped businesses empower and transform their organisations through digital strategies. Prior to Google, Richard was Vice President at IDC, where he led IDC consulting and marketing services business in Europe and he also led the client services division of IDG's International team based in EMEA.

Richard sits on the advisory boards of a number of companies and associations, including as Chair of The IDM B2B Marketing Council, and is a regular speaker at industry events and conferences. 

Read Richard Robinson's other marketing blogs

Great day - lots of new ideas and confidence in marketing. A good overview of high level eCRM strategy. Great insight into planning and implementing email campaigns and then using the data

Alice Stuart,
Head of Marketing and New Business, Capital Conferences

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