DMA Talent | IDM | Institute of Data & Marketing

DMA Talent - part of the Data & Marketing Association (DMA) - champions young people as the future of our industry.

Our goal is to attract a new generation of fresh thinkers into the UK data and marketing industry through workshops, training, development and neurodiversity initiatives.

Head here to learn more:


Qualifications for university students

The IDM offers universities teaching digital marketing to a high professional standard the opportunity to have their courses accredited by the IDM.


Creative Data Academy

This 3 day residential programme will see you dive into the marketing and data industry, discovering the roles available, gain industry insights by attending talks from senior data experts, network with industry professionals looking to recruit as well as working on a data brief.


Creative Data Labs

You've got eight hours to solve a real business problem using data - Are you up to the challenge?


Big Book Crit

Are you an aspiring creative looking to break into the industry? The Big Book Crit is an event you don't want to miss!


The Marketing Challenge

DMA Talent's Marketing Challenge gives aspiring marketers a taste of what it's like to work on a real life marketing brief for an agency.


DMA Talent: Neurodiversity initiative

Want to find out how your business can become more neurodiverse friendly? Join us at one of our neurodiversity workshops to discover how making straightforward adjustments will enable you to tap into this underutilised and talented pool of people.