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Professional accreditation for your course

Your students can leave university with not just their principal degree, but also with a professionally recognised IDM qualification, simply by taking additional exams, but no extra classes, in IDM-accredited modules in your existing syllabus.

If you would like to know more please contact Kate Burnett, F IDM, Managing Director, Employability.


IDM Employability Forum

Meet top employers who’ll reveal what they look for both on and off a graduate’s CV and discover what last year’s graduates wish they'd known now that they’ve spent a year in marketing! Watch the Employability 2013 video.


Lecturer’s discount on IDM membership

For knowledge, networking, training discounts and a wealth of other benefits, IDM membership can be as valuable to educators as it is to marketers. To receive full membership for the discounted price of £100 +VAT please email us.


And for your students…

If you think any of your students have what it takes to be a great marketer one day, do encourage them to get involved with the hands-on schemes we’ve created just for them. We’ll introduce them to the profession and work them hard, but they’ll gain priceless experience and have a lot of fun along the way! Use the links below for details of each of our student programmes.

IDM Student Marketing Competition
IDM Marketing Summer School
IDM Creative Data Academy

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 25 years we’ve trained 70,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

Excellent course, points out some very useful things that are easy to implement.

Carolyn Causton,
Marketing Manager, Alzheimer’s Research UK

Train Your Teams

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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