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Watch what happened at Creative Data Academy 2016, sponsored by RAPP, The Economist, Model Citizens, Aquila Insight and REaD Group.


What is Creative Data Academy?

Every year, Creative Data Academy invites 30 students to join us for a free 3-day workshop to explore graduate career paths in data, within the marketing and advertising industry. This area of work has become one of the fastest growing sectors for employment and skills in maths, social sciences, human behaviour, insight, technology and analysis are in high demand.

During the programme you will...

  • Work on a marketing campaign for a famous brand, using data and analytics. 
  • Gain industry insights by attending talks from senior data experts.
  • Visit a global marketing agency and explore how brands use data to develop their business strategies. 
  • Attend a networking evening with industry professionals who are looking to recruit talented graduates.

Who can apply?

Entries are open to both undergraduates and postgraduates studying any degree subject. In particular, we are looking for students who have a passion for finding meaningful patterns in data and are curious to learn how brands use analytics. 

What you need to know:

Creative Data Academy is completely free to attend. The programme takes place during 10-12 April in Central London. We will also be running the programme in Scotland, dates TBC.

All accommodation and meals for the week will be provided by the IDM.

How to apply:

To apply you will need to complete the Creative Data Academy application form. The closing date for applications is 10th February 2017

Keep an eye out for further updates on Twitter @IDMNextGen

"Creative Data Academy has given me a huge insight into the data industry and has provided several great opportunities to work on real case studies. I have also found that coming to the end of my degree I was unsure as to which career path to follow, but taking part in the CDA has allowed me to experience different job roles within the data industry and I now know exactly which career path I want to take!"
Michael Jenkins, University of Chester

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 25 years we’ve trained 70,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

So much information and so interesting! The last three days have more than met my expectations. I’m looking forward to taking what I have learnt and implementing it in our activities moving forward.

Nicole Jackson,
Ricoh Developer Programme Marketing Executive, Ricoh Europe

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