The IDM Student Marketing Competition gives students a taste of what it’s really like to work for an advertising agency.
How does it work?
Students will work on a campaign for a well-known industry brand and the three highest-scoring finalists will be invited to pitch their ideas to the client face to face.
Under the supervision of a lecturer, students work in teams of 3-6 to tackle the client brief.
2017 Sponsor and prizes:
The brief invites solutions that cover all aspects of direct, data and digital marketing and there's a chance that if the client likes what is presented to them, they'll use it in a live campaign.
This year’s competition is sponsored by The Economist.
The brief invites students to explore ways of increasing the publication’s female readership and the winning team will be rewarded with a cash prize of £1500.
The deadline to enter this year's competition was 5 May 2017.
We will contact everyone who has entered the competition with news about your entry by 31 May 2017.
The shortlisted teams will be invited to pitch their ideas to the judging panel on 29 June 2017 and the winning team will be announced at a networking event that evening.
About the IDM Student Competition:
The competition gives students the chance to work on a challenging and real-life assignment. It is also used by lecturers as a valuable teaching resource on marketing and business courses. Previous competition sponsors include T-Mobile, Guinness, Toyota, Nestle, Student Beans and BMW. The 2016 competition was sponsored by Virgin Money Giving.
View last year’s winning entry
For any further questions about the competition please email firstname.lastname@example.org