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Bringing data regulation up to date for a digital landscape, the GDPR includes new rules for processing data, profiling, consent and individual rights. 

Whether you're responsible for marketing or data management, it's imperative you understand the new rules and how they will impact your role and responsibilities. After May 25th UK organisations could face fines of up to €10m or 2% of global turnover (whichever is greater) for lesser incidents and €20m or 4% of global turnover for more serious incidents.

Find out how the changes will affect you and start planning for them with the IDM. We offer a portfolio of courses and qualifications to support compliance at every level of your organisation.

The clock is ticking...
 

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Overview Level

For an introduction to how GDPR will update the scope of current data law, look no further than our overview level courses. Attend a foundation level training course in GDPR to find out what they key changes are and start action planning, or get certified in GDPR with an IDM Award, equivalent to a Level 4 professional qualification.

GDPR: Essentials

Overview level | 1-day course

All forms of marketing will be affected by the GDPR. This course will take you through the new rules for processing personal data, profiling, consent & individual rights.

GDPR: Essentials

GDPR: The Basics

Overview level | 2-hour evening course

This course is designed to give you the fundamentals of the GDPR. All companies that process personal data will need comply in order to avoid potentially huge fines.

GDPR: The Basics

IDM Award in GDPR

Overview level | 2-hour online

This qualification provides the answers to the GDPR questions every marketer needs to know. In just two hours you can become a qualified GDPR practitioner. Validated by the DMA.

IDM Award in GDPR

GDPR: Essentials B2B

Overview level | 1-day course

B2B marketers must prepare for when the GDPR comes into force. This course will give a comprehensive overview of the GDPR and the preparations B2B marketers need to make to be compliant in time.

GDPR: Essentials B2B

GDPR for Fundraisers

Overview level | 1-day course

This course will give you confidence in dealing with the new EU data protection regulations (GDPR) and give a special focus on those elements of particular concern to charity fundraisers.

GDPR for Fundraisers

Copywriting for GDPR

Operational level | 1-day course

This course will tell you how to structure your GDPR messaging so that you say the right things, in the right way. What marketers can and cannot do or say when seeking permission to market under the GDPR.

Copywriting for GDPR

Operational Level

Take your knowledge to the next level and start action planning for real work scenarios with our GDPR: In Practice workshop.

GDPR: In Practice

Operational level | 1-day course

Develop a strong working knowledge of the GDPR using real workplace scenarios. Learn how the GDPR will affect you and your business with practical examples and guides.

GDPR: In Practice

Profiling, Segmentation and Targeting under the GDPR

Operational level | 2-hour evening course

Businesses need to ensure that all profiling has met the core GDPR requirements. This course, validated by the DMA, provides clear guidance to ensure your profiling activities are fully compliant

Profiling, Segmentation and Targeting under the GDPR

Expert Level

Whether you’re responsible for data management or looking for a new role as a DPO, get qualified in GDPR with our Professional Certificate in GDPR and ePrivacy.

IDM Professional Certificate in GDPR

Expert level | 2-day and/or online

This award winning professional qualification course provides DPOs and senior marketing managers with a solid working knowledge of the practical implications of the GDPR. Validated by the DMA.

IDM Professional Certificate in GDPR

Enquire for more information

If you would like to know more about our GDPR portfolio or opportunities for on-site training at your organisation, get in touch to speak to one of our training advisers. Contact ask@theidm.com or 0208 614 0255. 

While we make every reasonable effort to make the course content as up-to-date and relevant as possible, it should not be used as a substitute for legal advice. If you have any questions on how the GDPR affects your business you should seek independent legal advice. All views expressed are the opinion of the tutor or speaker and do not represent the view of The IDM

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 30 years we’ve trained 100,000 delegates across 30 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

Solid, practical and varied training. All sessions delivered to a really high standard. I feel much more equipped with the necessary skills within the market place – would definitely recommend!

Claire Robinson,
Digital Marketing and Insights Manager, Vodafone

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