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Whatever your experience level or specialism, there’s an IDM qualification to advance your knowledge and confirm your experience
Choose your course from a portfolio that covers every important topic in today's digital, data and direct marketing, from foundation level to advanced
There are online study options for these IDM courses, so if you can’t take time out of the office, or you just need the flexibility to be able to study in your own time, you can still get qualified.
We exceed rigorous standards, teach only best practice and have a strict selection process for the direct, digital and data training consultants
Creating an effective marketing organisation is about more than just the skills in your team
To help bridge your marketing skills gaps, we can personalise and manage a marketing training programme that will address your precise needs
Whether it’s networking, discounts on training, free events or marketing resources, you can’t do without IDM membership
There’s an IDM membership grade for all levels of experience, so you can start doing more at any stage in your career
Hear from leading marketers, as the deliver up-to-the-moment briefings and case studies on the topics that matter to today’s profession
Enrich your knowledge and learn something new – if you couldn’t be at an event, the next best thing is here
Learn from the experts and enrich your knowledge with one of our upcoming masterclasses.
The hub where direct and digital marketing doers share thought-leadership, revelation, advice and what the future holds
If you’re bright, savvy and think a career in marketing is for you, then the IDM can give you the knowledge, the contacts and the hands-on the experience
From professional accreditation of your marketing modules, to student schemes, there’s a wealth of IDM initiatives, on campus and off, to give your university the edge when it comes to getting graduates into marketing jobs
Whatever your experience level or specialism, there's an IDM qualification to advance your knowledge and confirm your expertise
The IDM is Europe’s leading qualifications and training organisation for the digital, direct and data-driven marketing profession.
Extremely useful for people who want to have an understanding of the subject of data and how that can improve ROI
Riccardo Mogavero, Performance Data and Insight Manager, Zenith Optimedia
Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business
Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer