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How does it work?

We’ve created a unique programme based on the two principles of hacking: speed and impact.  Born from Jack’s popular book, Hack Yourself, the day will take you through the following sprints:
  • Gain access – understand your personal value and how it can drive your performance. You’ll be guided through self-analysis by a professional business coach, giving you access to expert advice.
  • Leak it – communicate and apply yourself at work in a compelling way.
  • Collaborate – make practical plans to build a useful professional network to support your personal growth. 
  • Continually hack – use simple techniques that will help you to continually improve your impact.

Course availability 

start location member non-member places left
Central London (W1W 8SS) £510.00 £599.00 10+
Central London (W1W 8SS) £510.00 £599.00 10+

NB: Prices above subject to VAT.

Course information

We believe leadership of others starts with leadership of yourself. This unique course takes you through a series of development "sprints" that will enable you to identify and understand your value in the workplace.

At the end of this invigorating day, you will have created a practical plan to unlock your leadership potential.

Gain access – understand your personal value and how it can drive your performance. You’ll be guided through self-analysis by a professional coach, giving you access to expert advice.
  • Manage your time
  • Identify your values and understand how they can transform your career
  • Personal purpose
  • Vision
  • Turning your strengths into super-strengths
Leak it – communicate and apply yourself at work in a compelling way
  • Fix your bad communication habits
  • Digital duties
  • Test and learn at work
Collaborate – make plans to enable others to supercharge you and your career
  • How to build your network
  • Identify gaps in your network, and fill them
Continually hack – use simple techniques that will help you to continually improve your impact
  • Spotting opportunities
  • Surprise and delight
  • Planning the months ahead
who should attend?
Why attend?
The fast-paced, in-depth course will ensure you:
  • are able to be the best version of yourself, constantly
  • can become a cross-functional leader, rather just an expert in your specialism
  • have the confidence and desire to create the change needed to push yourself and your organisation forward, no matter what your position
What’s in it for your company?
If your organisation is ambitious and believes its workforce are the driving force behind its continued success, then by attending this course you will ensure you have the awareness and ability to add value, beyond expectations.

We don’t want you to just work hard and do your job. We’ll help you lead, create change and fulfil your potential.

Jack Lowman, Found and author, Hack Yourself

Jack is Deputy Director of Marketing for the UK's leading youth charity, The Prince's Trust, and Founder and Author of the training company and book, Hack Yourself.

At The Prince's Trust, Jack leads the marketing and digital department whose responsibilities are UK-wide and include brand management, advertising and digital communications. 

He is also a Trustee for The Graeme Robertson Trust that helps young people into creative industries, and mentors for Google and the DMA.

Jack's company, Hack Yourself, uses hacking mentality and techniques to help individuals and teams reach peak performance.

​Mark Harris, Director, The Marketing Centre

Mark Harris has over twenty years’ experience as a Commercial Product and Marketing Director working within start-ups to reputable brands such as O2 and EDF Energy.
After experiencing the entrepreneurial energy of start-ups, he decided to establish his own coaching business where he could share his extensive skills with business owners and teams.
Mark’s coaching is based on what he actively practices for UK and International clients as a part-time Marketing Director at The Marketing Centre. He is also an Executive coach for the Marketing Academy – how he met Jack – where he is lucky enough to coach the brightest young Marketing talent in the country.
Mark works with business owners, leaders and teams to help them to reach their potential.

IDM Head Office

The IDM have created an inspiring training area with two state-of-the-art training suites. There is a café dining area and relaxation zone to help you network and gain knowledge during your visit.

Becky is a fantastic and engaging tutor. I feel I have acquired many new skills to help me develop as a copywriter and a marketer. Really interesting content. Could have happily picked Becky’s brain all day ... thanks for having me!

Andy Currums,
Project Manager, Impact Marketing

Train Your Teams

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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