Do you want to gain the competitive edge, delight your customers and improve marketing performance?

Learn how to write copy for digital channels and consistently produce copy that builds your brand and gets results

Learn how to track the customer journey and drive loyalty. Understand how to use data to create more personal communications with customers and...

This two-day course gives practical advice that will help you boost your social media marketing results. Learn how to develop a strategy, set...

Learn how unconscious biases can be harnessed in your marketing campaigns and understand the theory and practice of assembling simple experiments...

Regardless of your role, having a solid understanding of the laws that apply to the use of personal data for marketing is a must. That's what this...

Create the best possible experiences for your web and mobile visitors. Understand your customers' needs and use these insights to optimise your...

Get £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com or call 0208...

Discover the core facts every marketer needs to know and the advantages direct mail brings to marketers under the GDPR. Validated by the DMA

Learn how to develop a successful Account Based Marketing (ABM) programme. From an understanding of the principles through to practical exercises,...