To provide digital marketers with a structured and practical approach to developing customer-centric digital marketing strategies. Develop a...

A practical guide to harnessing irrational consumer decisions and making them, if not entirely predictable, then far more intelligible using...

If you are new to marketing, or looking to strengthen your understanding of best-practice marketing fundamentals, this course is for you

Make the most of digital CRM to deliver better results. You'll learn how to manage relationships with customers and build stronger communications....

Drive your business forward by using data to improve results. Learn how to test channels for better outcomes. Understand what metrics count when...

The GuardianGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com or...

IDM MembershipGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com...

IDM MembershipGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com...

Digital Copywriting EssentialsGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at...

Gain the skills to deliver a robust social strategy that delivers measurable results and ROI.