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Marketing qualifications

Covering Award, Certificate, Diploma and Postgraduate levels, IDM qualifications are devised and assessed by the highest standards and valued worldwide. Do more, better, faster in your marketing career with the knowledge and confidence gained from achieving a professional qualification


Marketing courses

An ever-changing landscape demands new techniques and agile teams. Learn the skills to become a marketer who does the task and gets results. The IDM portfolio includes 40 short training courses in digital, direct and data marketing to boost your capability and campaigns


Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 25 years we’ve trained 70,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

Knowledgeable tutors with a wealth and variety of real practical experience sharing that to us in a small group meant really strong, intensive learning packed into a well - structured and timed course. Lots of inspiration and demystification! Thank you!

Emma Kendon Dip IDM,
Fundraiser and Copywriter, Great Appeal

Train Your Team

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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