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IDM Learning Blog: Are Your Marketing Analysis Skills Up To Scratch?
Blogs
Analysing and looking for insights in your data can often be one of the less glamourous parts of marketing. Some marketers find analysis to be...
The value of blockchain is in how it changes relationships between people and organisations
Blogs
Blockchain has an identity problem and it starts with the name. It alludes to the cryptographic technique used to verify that data hasn’t been...
Mark Brill
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CEO, Formation
Simon Blanchard
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Senior Associate, Opt-4
If time is your enemy when writing copy - make it your friend!
Blogs
The Introduction to Copywriting course will kick-start your creativity so that you can respond to writing a brief quickly, efficiently and...
Nick Watt
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Head of Operations, Digital Doughnut
The force of Facebook
Blogs
Facebook is not a force to be reckoned with; it's one of the many social media channels that have become a part of our everyday lives. It's a...
Q&A: How Jacob Lovewell progressed his career with the IDM Postgraduate Diploma
Blogs
Our Marketing Diplomas are packed with leadership skills and strategies, tailored for senior marketers like you. Just ask Jacob Lovewell, Senior...
Your Content Marketing Needs Content Gap Analysis: Here's How To Do It
Blogs
With a dizzying array of options from humorous videos to white papers it’s hard to know what’s right for your brand, and most importantly your...
Knowledge and Network: Top Digital Marketing and Technology Predictions for 2015
Blogs
What will the world of digital marketing have in store for us in 2015? Ian explains his online marketing predictions for the year ahead. ...
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