These are some of the frequently asked questions about IDM membership

How long does the application process take?

You can expect to hear from us by email 3-5 working days after we receive your application. We need this time to assess your experience and qualifications so that we can offer you the level of membership that is relevant to you and get any necessary approvals from the Professional Standards Committee. Once we have received your payment your membership will start.


What methods of payment are available?

We accept payment by Direct Debit (annually or quarterly payment), all major credit and debit cards and BACS transfer. If you choose to pay by Direct Debit, you will save 10% on the subscription fee. Payment must be made by you personally, we do not accept payment from company accounts.

If you have any queries regarding payment for your membership, please contact our finance team on accountspayable@dma.org.uk or 020 7291 3364.


What do I do if my company has agreed to pay for my membership?

As your IDM membership is personal to you and non-transferable, we can only accept payment from you. If your company is funding your membership, you should claim the subscription fee as an expense. VAT invoices are provided.


Can the IDM provide evidence of membership to an employer?

Provided you have given your consent, we can provide employers or reference services with confirmation of your membership status.


How long does my membership last?

The subscription fees we advertise are for 1 year.

If you are paying by Direct Debit, your membership will be renewed automatically until such time as you tell us you do not wish to renew. In this event, please make sure you give us a minimum of 10 working days' notice so that we can cancel your Direct Debit.

If you pay your membership subscription fee by credit/debit card or BACS, we will remind you when your membership renewal is due.


My membership lapsed, can I rejoin?

Yes, you can rejoin at any time. Simply fill out our application form.


I submitted my application to become a member and I still have not heard back, what should I do?

Don't worry, your application is being processed. We aim to review all applications within 48 hours, but depending on volume, it can take up to 5 working days. If you have haven't heard after a week, please contact ask@theidm.com for an update.


I haven't received a welcome pack, can I get a replacement?

We will happily provide a replacement. We would ask however that you check that your contact details are correct and up-to-date on the MyDetails tab in MyAccount. Please note we do not send welcome packs to renewing members. Please contact ask@theidm.com for your replacement welcome pack.


Can I use my membership honorifics in my email signature, CV and Business Cards?

Yes, you can. Associate Members can use A IDM, Full Members can use M IDM and Fellow Members F IDM.


How do I request a replacement Membership Certificate?

If your certificate has been lost or damaged, we will send you another, free of charge. Contact ask@theidm.com to request a replacement.


How do I request a replacement Membership Card?

IDM membership cards were retired in 2017 to reduce the IDM environmental impact. Currently, we do provide replacement cards.


Whats my IDM membership number?

IDM membership number is no longer needed when accessing the IDM website. Your unique identifier is the email address you provide when joining as a member.


How do I access the IDM membership directory?

We have removed this feature to protect our member's data. You are warmly welcomed to our knowledge and network events as a replacement.


Can I access the DMA best practice guides as an IDM member?

Yes. You can access best practice guides here, but you must be logged in to do so.


Can I find out more about the IDM Continuing Professional Development Award?

We have a dedicated FAQ available about our CPD award, click here to read.


I am studying with the IDM, am I a member?

While you are studying towards an IDM Professional qualification (Diploma or Postgraduate) you get access to the benefits of the membership for the duration of your studies (up to your graduation), but you are not a member as such.


I have just graduated with the IDM, do I get a special offer?

Yes, you do! Receive your first year's membership for only £99+VAT. Contact ask@theidm.com for more information


I work in education, do I receive a discount?

Yes - 15% of your membership grade. Simply, supply us with evidence of your employment from and education body to receive the discount. Email ask@theidm.com for more information.


I contribute to the DMA Councils/Working Groups, do I receive a discount?

Yes, you can get your membership for £99(+VAT) during the period you are a contributor to the DMA. Contact Rosie.Atherfold@dma.org.uk for more information,


Does the IDM have Honorary members?

There is an IDM Honorary Fellowship that is awarded for exceptional contribution to the direct, digital and data-driven marketing industry. This is by invitation only.


Does the IDM still offer the Lifetime Achievement Award?

The Award is given on a discretionary basis when the IDM feel a particular individual has contributed to the marketing industry and the IDM across an extended period.


If you have any additional questions that have not been covered here, please contact ask@theidm.com

You can read the terms and conditions of membership in full here.

Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 30 years we’ve trained over 100,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

"The information was pitched at the right level for someone with limited stats knowledge so that I could understand the theory as well as the application"

Martin Radford,
Data Services Manager, CDS Global

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