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IDM Masterclass: Social Media Crisis Management
Qualification
Understand your organisation's ability to respond to a social media crisis, how to structure and plan an effective response to a social media crisis
PR in a Changing Digital Landscape
Course
In today's digital world, everyone's a publisher with their own voice. But how do you make sure your story is heard? Learn how to deliver a PR...
B2B Copywriting
Course
This course will take you step-by-step through each stage of the communication process - from planning to post campaign analysis. You'll be able...
User Experience
Course
Create the best possible experiences for your web and mobile visitors. Understand your customers' needs and use these insights to optimise your...
B2B Account Based Marketing
Course
Learn how to develop a successful Account Based Marketing (ABM) programme. From an understanding of the principles through to practical exercises,...
IDM Award in GDPR for Direct Mail - RM (Award GDPR M)
Qualification
Discover the core facts every marketer needs to know and the advantages direct mail brings to marketers under the GDPR. Validated by the DMA
Test course (MP)
Course
Testing the front end
Search Engine Marketing: SEO and PPC
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