You've been asked to do a copywriting job pronto - but you don't know where to begin; how do you kick-start your creative processes...

Covid-19 has brought unprecedented personal and business challenges. With a 50% subsidy IDM Members off all Learning, we are committed to helping...

As we enter the new year, it's time to think about how you can achieve your professional goals in 2023. If you're looking to take on new...

Careers Education in schools has been receiving some much needed focus since the introduction of the governments National Careers Strategy at the...

Join the DMA alongside OneTrust PreferenceChoice and WW to discover how marketers can use privacy and trust as a competitive advantage for their...

"Customer insight' is one of those terms in the marketing lexicon which is particularly vulnerable to multiple interpretations or...

A key element of Intelligent Marketing is putting the customer at the heart of what we do. What better place to start than understanding how and...

Last year we saw the likes of Periscope and Snapchat lead the way in live streaming. It was only a matter of time before Facebook thought 'hold...

It is fair to say that this year has so far been the year of Artificial Intelligence (AI). On a near-daily basis more and more articles, reports...

Successful marketers never stop learning, and the DMA Continuing Professional Development (CPD) programme, powered by the IDM is an invaluable...