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IDM Award in Direct Mail (Award DirM)
QualificationLearn how to put the core principles, concepts and practical applications of direct mail into action and how to plan, develop and deliver highly... -
Copywriting for Digital
CourseOn this 2-day course you'll learn how to write better copy for web, email, social media and blogs. Use these techniques to gain attention, drive... -
Learn best practices for writing successful copy for web, email, social media and other digital content. Understand basic principles of digital...
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Data Driven Marketing
CourseDrive your business forward by using data to improve results. Learn how to test channels for better outcomes. Understand what metrics count when... -
Develop the strategic digital planning, digital transformation and real-time automation techniques you need to confidently create customer-centric...
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IDM Professional Diploma in Digital Marketing (Dip DigM)
QualificationThis course will give you the key skills to plan, manage and evaluate digital marketing campaigns, including: social, email, PPC, SEO, display,... -
IDM Postgraduate Diploma in Digital Marketing with B2B
QualificationDevelop deep, strategic digital marketing expertise and achieve business objectives in both B2C and B2B. Ideal for marketers who want to broaden... -
Behavioural Economics
CourseA practical guide to harnessing irrational consumer decisions and making them, if not entirely predictable, then far more intelligible using... -
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IDM Membership
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