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  • Learn and understand the key factors for staying compliant with GDPR. This course will take you through the new rules for processing personal...
  • Learn how to convert more web visitors into customers. Discover new optimisation tools and technologies to improve your outcomes. Understand...
  • Learn how to put the core principles, concepts and practical applications of direct and digital channels into action and how to plan and evaluate...
  • Learn how to use DMP technology to create an effective cross-channel marketing approach. Discover the best ways to structure your team, align...
  • Discover the core facts every marketer needs to know and the advantages direct mail brings to marketers under the GDPR. Validated by the DMA
  • Write better digital content for your website, blog, email, social media and more. Determine your goals for digital content and plan to achieve...
  • Win more of the right customers for your business. Learn how to develop your prospect pool with market analysis, segmentation and profiling....
  • Become a specialist in email marketing and gain an understanding of how to plan, create and evaluate effective, ROI-driven email marketing campaigns.
  • Deliver results from your social media strategy. Discover the tools and processes you need to manage successful social media campaigns for your...
  • Drive better results from your website with a deeper understanding of Google Analytics. Discover advanced techniques that will help you segment...
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