Reignite or fan the flames of ambition, capability and effectiveness with provocations and practical techniques to help set benchmarks and...

Deliver results from your social media strategy. Discover the tools and processes you need to manage successful social media campaigns for your...

Learn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing

Do you want to understand how to use marketing campaign data to achieve your strategic goals?

Get a greater understanding of the numbers that underpin your marketing. This introduction will help you to create the right financial business...

Win more of the right customers for your business. Learn how to develop your prospect pool with market analysis, segmentation and profiling....

Omnichannel campaigns are the pinnacle of effective marketing. In this course, you will gain a comprehensive understanding of how to unite your...

Learn how to plan your marketing activity effectively. Understand market and customer trends in your business environment through insights and...

Write better digital content for your website, blog, email, social media and more. Determine your goals for digital content and plan to achieve...

In conjunction with IDM's strategic partner Southampton Data Science Academy (SDSA) learn how to leverage leading-edge technologies for your...