Marketing Director, Reed Business Information

Two months into the IDM CEO role and I've never been more excited about a new job. After the tough economic times and the unprecedented changes...

Today's mobile device - whether a tablet, smartphone, hybrid or watch - empowers us to control so many parts of our lives, day and night. Our...

At Christmas, the retail goose gets fat. With many UK shops adopting "Black Friday" and offering discounts on the last Friday in November, swiftly...

Dave Bottomley is a freelance analytical consultant and has extensive experience of using advanced statistical methods within a direct marketing...

Co-founder, CleverTouch

CEO, Department of Change

Having started his data protection and direct marketing career in the travel industry, then moved to the Financial Services sector when the...

As a copywriter, I've always been an advocate of using content to improve your current marketing strategies. Yet, it is only in the last year that...