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Your stats will tell you whether your audience is really getting what they want out of your email programme, the latest figures from the DMA show...
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One common mistake many businesses and social media marketers make (myself once included) is that they go in to social media all guns blazing with...
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The Future of Content
BlogsThe era of content marketing is starting to enter a crisis zone; it strives to overcome the stereotype of purely creating bad and irrelevant... -
This month the IDM got a new CEO. Mike Cornwell F IDM has led some of the most successful marketing agencies in the UK, so we're delighted he'll...
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By now, most if not all B2B marketers have heard about the impending GDPR and what it means for our email marketing. Of course, there was some...
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The role of Data Protection Officer is mentioned in the GDPR text, but do you actually need to employ one? Does it depend on the size of your...
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Will Francis
PageCreative Director & Founder, Vandal London -
Last year we saw the likes of Periscope and Snapchat lead the way in live streaming. It was only a matter of time before Facebook thought 'hold...
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Blockchain has an identity problem and it starts with the name. It alludes to the cryptographic technique used to verify that data hasn’t been...
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There has been a lot of muttering about twitter. Can it survive, is it in decline, will it be subsumed by the behemoth of Facebook or those...