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IDM Professional Certificate in Social Media (Cert SocM)
QualificationBecome a qualified social media expert with the mix of skills you need to confidently deliver a robust social strategy and measurable ROI. -
Through this series of 3 short online lectures on Behavioural Economics, you will learn how unconscious biases can be harnessed in marketing...
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Copywriting: An Introduction
CourseGain the skills to confidently write or brief copy for all channels. Learn how to write copy that engages, persuades and sells. Get practical... -
IDM Award in GDPR (Award GDPR)
QualificationIn just two hours, find answers to the GDPR questions every marketer needs to know and become a qualified GDPR practitioner. Validated by the DMA -
IDM Membership
MembershipIDM Membership -
Broaden your strategic marketing expertise and be recognised as a professionally qualified data-driven marketer in both B2C and B2B. Expand your...
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Social Selling
CourseGenerate more revenue with social media. You'll explore the role of social in sales and learn how to align sales with marketing to meet your... -
Will Micro Marketing Machines be our last big idea?
QualificationMartech companies are investing billions in the development of tools that could potentially see many marketers replaced by intelligent systems.... -
GDPR for Fundraisers
CourseThis course will give you confidence in dealing with the new EU data protection regulations (GDPR). Understand the difficult areas for charities...