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IDM Award in Data & Analysis - Pearson (Award DM)
QualificationLearn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing -
Mobile Marketing: Essentials
CourseGet up to speed on the key trends in mobile marketing. Learn how to build a mobile presence for your organisation, from mobile-optimised sites to... -
Pay per Click (PPC)
CourseStructure and manage PPC campaigns to increase the number of high-quality visitors to your website. Learn how to develop PPC campaigns that... -
Storytelling for Marketers
CourseThe course explores and explains the key components, characters and narratives that create persuasive and memorable communications. -
How to make your copy a joy to read
QualificationHow to make your copy a joy to read (and write!) This session will take you beyond basic style advice and look at how to make your copy enjoyable... -
Become a professionally qualified and recognised data-driven marketing practitioner capable of developing a customer-centric approach that uses...
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Influencer Marketing
CourseLearn how to work effectively with influencers to transform your marketing. Identify the right influencers for your brand and get the most out of... -
FPCG
CorporateFPCG -
Learn how programmatic can transform your marketing and support your goals. Design experiments and analyse outcomes to determine return on...
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Content Marketing Strategy
CoursePlan your content marketing to boost your success. During this course you'll develop a full understanding of goal setting and performance...