The Award in GDPR will give you a clear understanding of the main legal requirements and information to make sure your marketing activities...

Learn advanced copywriting techniques that engage and sell. Improve your copy with insights into how people read and what motivates them to act....

Write copy that attracts, engages and influences readers. Learn how good copywriting can boost results, from better search engine optimisation to...

Get results from your fundraising copy. Understand how to sell ideas and grab attention. Discover the persuasion methods that work best for this...

Learn how to increase your marketing success by turning customer data into effective intelligence. Mine your data to look for relationships and...

Design effective content marketing strategies which are attractive to your audience and help you achieve your campaign objectives.

The professional certificate in social media will teach you how to use data to create customer focused social media strategies. You will be taken...

IDM Membership

Gain the knowledge and expertise to be able to develop and manage content marketing campaigns, and understand how to improve results, ROI and...

Martech companies are investing billions in the development of tools that could potentially see many marketers replaced by intelligent systems....