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IDM Award in GDPR (Award GDPR)
The Award in GDPR will give you a clear understanding of the main legal requirements and information to make sure your marketing activities...
Copywriting for Web and Email
Write copy that attracts, engages and influences readers. Learn how good copywriting can boost results, from better search engine optimisation to...
IDM Advanced Certificate in Digital Copywriting (CDIG)
This course will help you achieve your business goals, by writing copy that engages and persuades your audience. Taught online in a live classroom...
B2B Marketing: The Complete Guide
Boost your B2B marketing knowledge and expertise. This 2-day course gives you invaluable insights on strategy, trends, tools, measurement,...
Award in Direct Mail
An IDM qualification powered by Royal Mail. If you are new to direct mail, or looking to improve your understanding and make the best of mail for...
Copywriting for Not-for-Profit
Get greater impact and results from your fundraising copy. Understand how to grab your audience's attention, capture their interest and motivate...
Learn advanced copywriting techniques that engage and persuade. Improve your copy with insights into how people read and what motivates them to...
Email Marketing: Strategy and Tactics
In this 2-day course you'll go step by step through the planning, creation and delivery of high quality email campaigns. Learn how to get better...
IDM Award in Content Marketing Strategy
Design effective content marketing strategies which are attractive to your audience and help you achieve your campaign objectives.
Data Analytics for Marketers
Learn how to increase your marketing success by turning customer data into effective intelligence. Mine your data to look for relationships and...