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Copywriting: An Introduction
Gain the skills to confidently write or brief copy for all channels. Learn how to write copy that engages, persuades and sells. Get practical...
IDM Professional Certificate in Social Media (Cert SocM)
The professional certificate in social media will teach you how to use data to create customer focused social media strategies. You will be taken...
IDM Advanced Certificate in Digital Copywriting (CDIG)
This course will help you achieve your business goals, by writing copy that engages and persuades your audience. Taught online in a live classroom...
Briefing and Evaluating Creative Work
Learn how to get better results by crafting a brilliant brief. Discover the best way to write a clear proposition and get noticed through big...
Learn advanced copywriting techniques that engage and sell. Improve your copy with insights into how people read and what motivates them to act....
IDM Professional Diploma in Intelligent Marketing (Dip IM)
This qualification is your roadmap to success in leading a team to develop and implement multichannel marketing campaigns.
Copywriting for Web and Email
Write copy that attracts, engages and influences readers. Learn how good copywriting can boost results, from better search engine optimisation to...
Digital Channels: Content Marketing
Gain the knowledge and expertise to be able to develop and manage content marketing campaigns, and understand how to improve results, ROI and...
The IDM Professional Diploma in B2B Marketing conversion