Get results from your fundraising copy. Understand how to sell ideas and grab attention. Discover the persuasion methods that work best for this sector with practical advice on how to improve response rates. Adapt your copy for web, email and mobile.
All learning products and services are currently being delivered digitally using the following engaging formats:
Virtual Classroom: Tutor led, live, online classroom environments, find out more here: Virtual Classroom
Online: Self Study, via an always-on, always open portal, providing an engaging multimedia learning experience, find out more here: Online Learning
Course Categories: Copywriting & Creative
To discuss your options, please get in touch with one of our learning and development team:
Paul Chuter F IDM is one of the UK’s leading sales and marketing communications practitioners.
Since 1990, Paul has provided consultancy, copywriting and training services to major international business enterprises, leading not-for-profit organisations, government agencies, professional bodies and academic institutions.
Paul has trained staff from more than 350 commercial enterprises and 250 charity sector organisations in effective copywriting skills. His training combines attitudinal approaches, practical techniques and best-practice methodologies that can be applied immediately in the workplace to achieve impressive results.
London (W1W 8SS)
Excellent tutor who inspired with confidence that the content was relevant, reliable and proven.
Susannah Rose,
British Museum
Great day - and I'm typically very critical. I got a real sense of value, with highly worthwhile lessons for anyone in the charity sector or fundraising generally.
Jack Barton,
National Trust
If you want to meet great people from the widest range of industries while learning from industry greats in amazing facilities, the IDM is for you
Katherine Fleet
Matrix
This course was engaging and easily digestible. I now feel confident to take the skills I have learned forward into my next marketing appeal or fundraiser
To discuss your options, please get in touch with one of our learning and development team: