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Brand: HSBC
Needs: HSBC were looking to implement an accredited training programme to help change the behaviour within their organisation ensuring that digital was front of mind, breakdown any reservations around digital and offer solutions around current challenges they faced. Digital, mobile and SEM were the key focus for all such training.

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Brand: GSK
Needs: GSK required a development programme to plug identified skills gaps, bring key marketers up to speed with latest digital marketing best practice, improve business performance and increase ROI. PWC were looking for a tailored marketing programme to provide its business consultants with a solid grounding in digital and data based marketing effectiveness.

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Brand: PWC
Needs: PWC were looking for a tailored marketing programme to provide its business consultants with a solid grounding in digital and data based marketing effectiveness.
View case study>

Contact our learning and training advisors today and start improving the direct and digital marketing capability of your teams: call us on +44(0)20 8614 0273 or email corporatetraining@theidm.com.

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Why do it with the IDM?

Marketers who choose the IDM as their training partner make a real difference to their business, their customers’ lives and their own career.

The IDM is leading the ‘do revolution’

What counts today more than ever is not what you think, or even what you say, but what you can do. IDM qualifications and short marketing courses are designed for marketers who want to do more, faster, better.

Over the last 25 years we’ve trained 70,000 delegates across 28 countries, from Microsoft to the BBC, John Lewis to Lego.

What will you do next in your digital, direct or data-driven career? Find out about IDM qualifications and training courses or IDM membership.

Excellent coverage of a potentially difficult subject. Tutor was happy to engage on all aspects.

Sean Hawkins,
Marketing Manager, Investment Funds Direct Ltd

Train Your Teams

Upskill your teams marketing capabilities with a tailored IDM training plan that suits your business

Enhance your career with the IDM

Your training partner in filling digital and direct marketing skills gaps, setting you apart as a doer

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