The professional certificate in social media will teach you how to use data to create customer focused social media strategies. You will be taken through the entire lifecycle of developing an overarching social media strategy and a campaign based strategy.
This is a practical course which is designed to take you on a step by step journey, to developing your own social media strategy.
At each stage of the strategy you will see practical applications to deepen your understanding and demonstrate how to go about it.
You will be provided with practical templates to take back to your office and share amongst colleagues, why not download one here to get a taste of the course. We teach marketers how to improve their processes and planning activity through toolbox, strategies and templates.
This course is designed for the following people
What this course is not:
2 days face-to-face sessions which take place at the IDM offices in Central London. The exact location of our courses vary, so please make sure you check before attending.
This programme can be fully customised and delivered to your staff in-house. For more information visit theidm.com/corporate-training.
Enjoy the flexibility of devising your own personalised study routine with your programme deadlines via a stream of online content run over 12 months. You will receive email support and 24/7 access to course materials. For more information call 020 8614 0255.
You can enrol directly via the IDM website.
If you would like to discuss your enrolment or have any questions please call us on 020 8614 0277.
In order to attain the Certificate in Social Media and use the honorifics Cert SocM, you must successfully pass two x one hour online exams.
To pass this programme you will need a minimum of 60% in the exams. In the event that the minimum pass mark is not met you will have the opportunity to resit at a later date.
Enrol onto IDM Professional Certificate in Social Media course and receive the ‘DMA Social Guide’. The guide has been devised by numerous marketing industry experts. It will help you understand how to do one-to-one marketing the right way.
A business and marketing consultant with significant experience in B2B, B2C, commercial and not-for-profit organisations, and a particular specialism in the education sector. A strategist and trainer delivering leadership, business transformation, integrated marketing, and brand development projects, Julie’s expertise includes content marketing, brand engagement, recruitment, fundraising, CRM, digital and data, and social media.
Will is a digital and social media expert, creating swipe-stopping content and innovative digital experiences since his days as Editor at MySpace in the mid-late noughties. He has worked with global brands from Volkswagen to Net-a-Porter, Samsung to Penguin Books to engage their audiences in more memorable, meaningful ways. His digital innovation agency Vandal leverages emerging technology for brands, cutting through the saturated digital landscape with engaging content and campaigns. Will also writes and appears in the media to share his expertise on technology and media, which he does through training, talks and events.
London (W1W 8SS)