On this 2-day course you'll learn how to write better copy for web, email, social media and blogs. Use these techniques to gain attention, drive...

Make the most of digital CRM to deliver better results. You'll learn how to manage relationships with customers and build stronger communications....

Unlock the potential of AI to enhance your copywriting skills. Discover how artificial intelligence tools can revolutionise your approach to...

Learn to engage your audience with techniques for writing blog posts and social media updates. Discover how to write in a conversational style...

Drive your business forward by using data to improve results. Learn how to test channels for better outcomes. Understand what metrics count when...

A practical guide to harnessing irrational consumer decisions and making them, if not entirely predictable, then far more intelligible using...

To provide digital marketers with a structured and practical approach to developing customer-centric digital marketing strategies. Develop a...

The GuardianGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com or...

IDM MembershipGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com...

IDM MembershipGet £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com...