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This two-day course gives practical advice that will help you boost your social media marketing results. Learn how to develop a strategy, set...
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Learn how to deliver a digital PR campaign that creates impact. Create a better story with effective content that engages a multi-channel...
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IDM Award in SEO and PPC
QualificationLearn how to confidently build Search Engine Optimisation (SEO) and Pay per Click (PPC) campaigns that optimise your organic search results and... -
IDM Award in Consent and Legitimate Interests
QualificationDiscover how Legitimate Interest and Consent have become the most common valid methods for processing data used by marketers. Validated by the DMA -
IDM Masterclass: Social Media Crisis Management
QualificationUnderstand your organisation's ability to respond to a social media crisis, how to structure and plan an effective response to a social media crisis -
Mobile Marketing: Execution
CourseLearn how to deliver successful mobile experiences throughout the customer journey. Focus on the latest developments in responsive web design, app... -
IDM Award in Behavioural Economics
QualificationLearn how unconscious biases can be harnessed in your marketing campaigns and understand the theory and practice of assembling simple experiments... -
Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to...
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This intensive two-day course will guide you through the process of defining a mobile vision and strategy for your business. Gain practical skills...
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Drive more qualified traffic to your website from search engines. Learn how to develop a search-friendly website through better structure, design...