Drive digital traffic to your website through strategic PPC, SEO, Affiliate, Display and website activity.

Boost value for you and your customers with customer insight. Learn how to gain a competitive advantage by understanding the behaviour of your...

Create the best possible experiences for your web and mobile visitors. Understand your customers' needs and use these insights to optimise your...

In today's digital world, everyone's a publisher with their own voice. But how do you make sure your story is heard? Learn how to deliver a PR...

Discover the core facts every marketer needs to know and the advantages direct mail brings to marketers under the GDPR. Validated by the DMA

Get £200 training credit when you book a course or qualification before 5pm on Thursday 31 August. Email us at training@theidm.com or call 0208...

Learn how unconscious biases can be harnessed in your marketing campaigns and understand the theory and practice of assembling simple experiments...

Regardless of your role, having a solid understanding of the laws that apply to the use of personal data for marketing is a must. That's what this...

Get a best in class, results-focused grounding in all the essential digital marketing skills, from identifying the right digital channel to...